Privacy Policy

1. Who we are

Simplifii ("we", "us", "our") is the data controller for the personal data collected through this website. Our platform development is based in London, United Kingdom. You can contact us at info@simplifii.ai.

2. What data we collect and why

We collect personal data only in the following circumstances:

• Demo requests. When you submit a demo request through this website, we collect your name, work email address, company name (optional) and any message you choose to include. We use this information solely to respond to your enquiry and arrange a product walkthrough. We do not use it for unrelated marketing without your separate consent.
• Technical data. Like most websites, our servers automatically receive standard technical information when you visit — your IP address, browser type, referring URL, and the pages you view. This data is used to maintain the security and performance of the site and is not linked to your identity.
• Cookies. We use cookies as described in our Cookie Policy.

3. Legal basis for processing

We process demo request data on the basis of legitimate interests — specifically, our interest in responding to genuine business enquiries — balanced against your reasonable expectation when submitting a contact form. Where you are located in the UK or EEA, you have the right to object to processing on this basis (see section 6).

Technical and cookie data is processed either on the basis of legitimate interests (security, performance) or, where required by law, your consent obtained through our cookie banner.

4. How long we keep your data

Demo request data is retained for as long as is reasonably necessary to manage the enquiry and any resulting business relationship, and in any event for no longer than three years from the date of submission unless you ask us to delete it sooner.

Technical logs are retained for up to 90 days for security purposes.

5. Who we share your data with

We do not sell or rent your personal data. We may share it with:

Any third-party providers we use are subject to appropriate data processing agreements.

• Service providers who help us operate the website and respond to enquiries (for example, our email delivery provider), under contractual obligations to protect your data.
• Law enforcement or regulatory authorities where we are required to do so by applicable law.

6. Your rights

Under UK GDPR and EU GDPR, you have the right to:

To exercise any of these rights, email us at info@simplifii.ai. We will respond within one calendar month. If you are unhappy with how we handle your request, you have the right to lodge a complaint with the UK Information Commissioner's Office or the supervisory authority in your country of residence.

• Access the personal data we hold about you.
• Rectify inaccurate data.
• Erase your data (the "right to be forgotten"), subject to our legal obligations.
• Restrict processing in certain circumstances.
• Object to processing based on legitimate interests.
• Data portability where processing is automated and consent- or contract-based.

7. International transfers

Where we transfer personal data outside the UK or EEA, we do so using appropriate safeguards such as UK International Data Transfer Agreements or EU Standard Contractual Clauses.

8. Changes to this policy

We may update this policy from time to time. We will post the revised version on this page with an updated date. For significant changes, we will take reasonable steps to notify you.

9. Contact

For any privacy-related questions, contact us at info@simplifii.ai.